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Tuesday, February 22, 2011

is my site mobile friendly? (Part 2)


Please read the previous post "is my site mobile friendly? (Part 1)" before reading this post.

Cross Platform Friendly Links and Effects

It is hard not to include a nifty hover tooltip or a drop down navigation or even links that open up a small new window using javascript to display some information. However, to a user on a mobile device, these effects and tools may not work on their platform, leaving many unusable links and tools. An easy solution to this is to always provide an alternative for users who cannot view or use them.


Some mobile devices allow Javascript but it will not be able to utilize the effects you have on your website anyway, so the best thing to do is to detect the type of platform that is connected to your website and disabling or changing some tools and effects to suit it better.


Keep Your Content Compact


Long pages for mobile devices are definitely a huge draw back because of the longer load time it takes to download the webpage. Therefore, keeping your web pages content compact makes your website accessible across all platforms even on a device that has a very limited download speed, thus, the last thing users want to be doing is waiting for pages to load rather than spend the time browsing through it.



Large and Clear Content

If your website’s content and links are not large or clear enough, navigating through your website will be a pain.

try to eliminate links that are scattered within articles or paragraphs, as they are difficult to press or click on since they are surrounded by plain text. Instead, place these links above or below the bodies of text while keeping them fairly large, this allows users to easily click them with their finger without hassle.


Keep it Simple

make sure your website has a short and easy to remember domain. Additionally, eliminating typing work as much as possible to get around while they are on your website is also ideal, as usually they are accessing your site to quickly pull or reference information.

Wednesday, February 2, 2011

is my site mobile friendly? (Part 1)











Now that mobile browsing is ever increasing in popularity, it is in your best interest to start optimizing your websites to better fit the mobile platform and its limitations. There are many easy ways to enhance you website for mobile browsing without hindering much of your website; we discuss eight popular ones that can make a huge impact on usability. 
  
In this article I'll introduce some fundamental steps that, will help you avoid the pitfalls that have caused many other mobile sites to fail. By the end of this article you'll know exactly where to focus your efforts in order to build a successful mobile site.

For our purposes, we divided all mobile devices into three categories.

1. Devices with screens that have widths between 320 and 480 pixels, that support CSS, and that support screen media types and media queries. This includes the iPhone, the G1 and many Android devices. We will refer to this group collectively as the iPhone. These devices will be able to support all of the optimizations we put in place.

 2. Devices that support CSS and that either support the handheld media type or support the screen media type and media queries and have screens smaller than 320px wide. We'll create separate, simplified CSS rules for these devices since their screen size will limit what they are able to display.

3. Devices that don't support CSS. These devices will render our content from the markup only. We don't have to provide any special optimizations for this group. Since our CMS allows us to use HTML standards, it will still render effectively on these devices.

Monday, January 24, 2011

How to Create an Advertisement for Mobile Devices


Once you’ve decided that you’re ready to get started with mobile advertising, you first need to define who are you advertising to, and the device that they will be using to see your ad. You will need to set up a different type of campaign for a customer that is using a smartphone (think mini computer like the iPhone or Android), then you would for a customer using a feature (WAP) phone.

So what’s the difference between phones? Though there is no current definition of a smartphone, they are phones with full Internet browser capabilities. On the other hand, a Wireless Application Protocol (WAP) phone can connect to the Internet, but the browser is not as complex, and is geared to fit in the smaller screen of a phone. So what does this mean for you? As I mentioned before, you need to identify who your audience is, and the device they will be using when they see your ad.

A campaign for a smartphone will contain standard size ads, while a WAP campaign will contain mobile ads that are smaller, and will direct users to a mobile website. A mobile website is basically a copy of your current site that has been rewritten in a mobile markup language. There are a variety of mark up languages, and it is important that you know the type you have used when setting up your campaign. You can start here to learn more about developing mobile sites.

Tuesday, January 11, 2011

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Wednesday, January 5, 2011

Google page rank calculation formula

It is just numerical ranking value between (0 to 10) which is provided by Google search engine to show the quality of websites. Google Page rank calculation formula is basically calculated only using external links. External links contain two types, they are inbound links and outbound links. While increasing the inbound links our page rank also slightly increase. According to the Page Rank (PR) of the external links. Google page rank calculation calculated by the following formula..


Google Page Rank Formula:
PR(A) = (1 - d) + d * SUM ((PR(I->A)/C(I))



Where:
• PR(A) is the PageRank of your page A.
• d is the damping factor, usually set to 0,85.
• PR(I->A) is the PageRank of page I containing a link to page A.
• C(I) is the number of links off page I.
• PR(I->A)/C(I) is a PR-value page A receives from page I.
• SUM (PR(I->A)/C(I)) is the sum of all PR-values page A receives from pages with links to page A.

Already we discussed above google page rank formula calculation is based on inbound and outbound links. So it is indirectly makes traffic in Search Engines.